CSR - Our mission and vision
At Aviva, our aim is to meet our commitment to society, to our customers, to our suppliers, to our partners and brokers and, of course, to our staff. Our activities need to be guided by ethical business principles. We need to ensure that human rights are upheld at all times, that we make a contribution to the progress of society and that we respect and care for the environment.
Our Mission: to promote socially responsible behaviour by the Company, ensuring that our commitments and objectives are carried out ethically so as to contribute to sustainable economic growth whilst improving the quality of life of our staff and their families, and that of the local community and of society in general.
Our Vision: to secure the financial sustainability of the Company over the long term and to reinvest in order to improve satisfaction amongst all our interest groups – staff, customers, suppliers and society in general – making our values the basis of our business strategy.
Developing a sustainable business at Aviva means that staff need to feel proud to work for the Company; it means having the trust of our customers and the admiration of our competitors.
